At a time of great pressure on resources and workforce, it’s more important than ever that we listen to members and support them through professional development and lifelong learning.
Supporting the wider profession
As part of our mission to improve health care for women around the world, we are expanding the resources available to our Associates and Affiliates. By representing the wider profession, not just those who hold the MRCOG qualification, we’re providing a platform for healthcare workers to advance their skills and share knowledge and best practice. We have 1,500 active RCOG Associates in 74 countries, who have access to the latest resources, tools and guidance to support their continued professional development and clinical practice. Later this year, we will also be re-launching our Affiliate category, aimed at allied healthcare practitioners, specialist nurses and midwives.
Supporting our members
We know that providing opportunities for members to network, share knowledge and discuss issues and ideas offers them essential support at various stages of their careers. Our Peer2Peer Support service is an online directory that enables members to connect with each other to provide non-clinical guidance on topics such as people management, leadership, professional development and job planning.
The project was piloted in 2016 but will be officially launched in 2017 as part of the Supporting Our Doctors Task Group. The aim of this group is to actively support our members so they can advocate more effectively for women. We know many doctors are suffering from workplace-based stress, which has a detrimental effect on their wellbeing and on their patients. Also, a recent RCOG survey found that 14% of the UK O&G consultant workforce had been persistently bullied or undermined. As the professional body for obstetricians and gynaecologists, we have a vital role to play in supporting doctors encountering training and workplace issues and also for their employers in effectively managing such situations.
Easier access to our services
We’re continuing to develop our digital services, making information and resources more accessible, and our plans for 2017 include using digital technology to engage innovatively with members and stakeholders.
BJOG, our academic research journal, has developed new digital content, including audio versions of the monthly editorial, audio podcast interviews with editors and authors and video abstracts. Making the journal easily available online means we can offer more content than we could in a print issue.
Downloads continue to increase for TOG, our educational and continuing professional development journal, which also has a new app and a new website. In 2017 the Editorial Board will be scoping other digital opportunities to further enrich TOG content and we will also re-launch our revamped, mobile-friendly StratOG site.
Our membership magazine O&G Magazine was re-launched in 2016 with a new layout and more engaging content, placing greater focus on workforce issues and using tools and case studies to support clinical practice.
Membership engagement has continued to grow, with 51% of Fellows and Members currently or previously engaged in College activities, up from 42% in 2013. Our annual membership survey allows us to evaluate how satisfied members are with our services and the latest figures are encouraging, with 81% believing the College keeps in touch with members. Satisfaction levels among Associates are high, with 88% saying that they are likely or very likely to re-subscribe to their Associate package and 83% saying they would recommend our Associate membership to a colleague.
We’re always looking for new ways for members to get involved and welcome any ideas. The more members who come forward to share their experience and expertise, the better able we are to support all our members in their mission to improve health care for women.
81% of all Fellows and Member agree we keep in touch
Membership use of e-journals has inscreased by 138%
577 lectures have been recorded and are available online
84% of all Fellow and Members are satisfied or fairly satisfied with the College overall
Being an RCOG Associate makes me feel part of the RCOG family and has opened many doors both in clinical and academic circles
Dr Ravi Sumi President of the Malaysian O&G Society and Associate Champion for Malaysia
Dr Indranil Dutta
“RCOG membership is the best way to keep up with the latest developments”
Dr Indranil Dutta, an Assistant Professor in the Department of Obstetrics and Gynaecology at a medical college in India, became an RCOG Associate in November 2015.
“I was really keen to become an RCOG Associate as I wanted to keep up to date with best practice and have access to the guidelines the College issues. I can already say that being an Associate has helped me enormously and has improved the way I practise day-to-day. The RCOG is really leading the way when it comes to providing accurate guidelines and they have helped me to solve problems and acted as a useful reference point when I have had any doubts about the best way to proceed.
“Having access to the resources available to Associates has helped me to learn more about obstetrics and gynaecology practice in general. I have also been able to pass information on to my students and make sure they are up-to-date with the latest developments in the field. The resources are excellent and I think it’s extremely good that they are available to a wide range of healthcare workers. As well as the guidelines, we also have access to tutorials to help with career development and newsletters and magazines for news and activities.”
“I have been encouraging other healthcare workers to become Associates and I will continue to do so, as it really is the best way to keep up with the latest developments in obstetrics and gynaecology. This is particularly important for healthcare workers in rural areas as they often have very little access to accurate, evidence-based resources, yet they have to deal with large numbers of women and some of the most difficult cases.”
Interested in becoming an RCOG associate?
Becoming an RCOG Associate is the first level of professional RCOG membership. Find out what are the benefits, who can join and what does it cost.